Cookie Policy

Last updated: March 1, 2026

This Cookie Policy explains how PHIX ("we", "us", "our") uses cookies and similar tracking technologies on our website. It supplements our Privacy Policy and provides specific information about cookies in accordance with EU/EEA ePrivacy requirements.


1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They allow the website to recognize your device and remember certain information about your visit. Cookies may be set by us ("first-party cookies") or by third-party services ("third-party cookies").

2. Cookie Categories We Use

2.1 Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be disabled. They are usually set in response to actions you take, such as setting your cookie preferences or form submissions.

NamePurposeDuration
phix_cookie_consentStores your cookie consent preferences1 year
phix_cookie_prefsStores detailed cookie category preferences1 year

2.2 Analytics Cookies

These cookies help us understand how visitors interact with our website, which pages are most popular, and how users navigate. This helps us improve our website. These cookies are only set with your explicit consent. We use Matomo, an open-source web analytics platform operated entirely on our own servers within the EU. No data is transferred to third parties or to countries outside the European Economic Area.

NamePurposeDuration
_pk_id.*Identifies returning visitors via a pseudonymous ID13 months
_pk_ses.*Keeps track of page requests during a single session30 minutes
_pk_ref.*Stores the referring website for attribution6 months

2.3 Marketing Cookies

Marketing cookies are used to track visitors across websites and display relevant advertisements. These are only set with your explicit consent.

ProviderPurposeDuration
Marketing PlatformRetargeting and conversion trackingUp to 2 years

3. Your Cookie Choices

You can manage your cookie preferences at any time:

  • Cookie Banner: When you first visit our website, a cookie banner allows you to choose which cookie categories you accept.
  • Cookie Settings: You can update your preferences at any time by clicking "Cookie Settings" in the footer of our website.
  • Browser Settings: You can block or delete cookies through your browser settings. Note that blocking strictly necessary cookies may affect website functionality.
  • Opt-out Tools: For third-party analytics or advertising, you can also use industry opt-out tools such as Your Online Choices.

4. Legal Basis

Strictly necessary cookies are used on the basis of our legitimate interest (Art. 6(1)(f) GDPR) in providing a functional website. Analytics and marketing cookies are only set on the basis of your explicit consent (Art. 6(1)(a) GDPR, §25 TDDDG).

5. Data Transfers

All analytics data collected via Matomo is stored exclusively on our own servers within the EU. No data is transferred to third-party services or to countries outside the European Economic Area (EEA).

6. Changes to This Policy

We may update this Cookie Policy from time to time. The current version is always available on this page with the date of last update shown above.

7. Contact

If you have questions about our use of cookies, please contact us at beta@phix.lighting.